Daybreaker + AI
How do you create a new way to party for the Daybreaker community of 500,000+ members in 33 cities around the world?
We enhanced the Daybreaker dance party with AI, to curate a tailored experience of the event to the personality of its attendees.
The Daybreaker community experienced firsthand how each element of the party from the colors and patterns of the responsive dance floor, music playlists, fitness session, food, and intention cards were based on their personality.
AI Daybreaker
The Foundry, San Francisco
To emanate the power of a dawn-breaking day party (6-9am), an indoor rising sun was powered by the movement of the dancers and social sentiment of the world.
So, for the first time ever, the Daybreaker experience is powered by the preferences, energy and mood of its attendees to create the party of the year.
The event not only captured national attention, but was also featured on the Tonight Show with Conan O’Brien.
The dance floor is being powered by the collective social sentiment of the community
“The idea that AI can actually enhance a dance party is pretty magical.”
The rising of the sun is powered by the movement of the dancers and social sentiment of the world
